UNDERGRADUATE PROGRAM

Turning Passion to Purpose

Major-Minor Courses

 

The Economics Program* aims to expose students to the theoretical, analytical frameworks and policy within the discipline of Economics. This program enables students to rationalize through analytical frameworks, evaluate empirical evidence and develop a critical approach to understanding interactions between theory and policy. Through this program students will examine a range of questions: How businesses compete and manage to survive in a globalized economy? What are the main drivers of the economy and how are policies formulated to promote growth and development with minimum degree of inequality across the country? What is the importance of taxation and government expenditure, and its impact on the growth of the economy? How mathematical models are used to explain economic phenomenon?
[* In addition to B.A. in Economics, a B.A. (Hons) program in Economics is also offered. Minors are not available in the Honours program.]

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The Psychology program focuses on the study of diverse aspects of human behavioural patterns and functioning of the mind. It guides students through various empirical approaches to understand the complexities and processes of the human mind. This program prepares students for graduate study in any of the specialized fields of Psychology. It enables students to develop a critical understanding of the major concepts, themes, theoretical frameworks and methodology of the discipline.

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The past couple of decades has witnessed technological development at a pace unmatched in the history of mankind primarily enabled by rapid advances in computational technologies. There is no aspect of modern life which is untouched by computers. From medical procedures to stocking the fridge, computers are ubiquitous in their presence. As artificial intelligence makes rapid inroads and threatens to govern every aspect of our lives, it becomes imperative that the study of computer science requires not just understanding of the mathematical and physical aspect of computation but also builds a strong foundation in other disciplines to understand the limitations and ramifications of the adoption of newer methods of computation. This requires that the new generation of computer scientists are trained not only in the core area of computer sciences but also are aware of the disciplines that informs it and the areas it influences while having the design sensibilities and entrepreneurial energy to build truly great products and make an indelible impact on society.   

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The Literary and Cultural Studies (LCS) Program aims to expose students to the study of various literatures and cultural aspects such as visual art, religion, music, historical traditions, law and communities. Drawing upon the concepts and theoretical frameworks from different disciplines such as literature, history, visual studies, musicology and sociology, this Program enables studetns to evaluate varied perspesctives to the study of literature, and cultural forms specific to gender, identity, nationality, religion and worldview. Through this interdisciplinary approach the students will examine a range of questions: What are different literary generes and how are they analyzed? What are the main trends in English Literature from the Elizabethian Age to Modernism? How is literature reflective of contemporary cultural milieu? What is culture? How are different cultrual forms shaped, adapted and evolved in varied cultural contexts? How and why do issues of gender, nationality and identity impact cultural patterns and worldviews?

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The Program in Environmental Studies (EVS) is designed to provide a comprehensive understanding of varied environmental issues using an interdisciplinary approach that synthesises an understanding of the science as well as the socio-economic implications of these issues. It focuses on the study of various environmental aspects such as climate change and global warming; contamination and pollution of environment; food and energy needs; and the relationship between man and the environment.

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The International Studies Program aims to provide students with a firm grasp on the theoretical and operational underpinnings of the international system. Being grounded in the discipline of International Relations, the program draws from the disciplines of Political Science, History, Sociology, Anthropology, Economics and Culture Studies to provide students with a comprehensive understanding of ‘the political’.  Thus students are not only equipped to grasp complexities of their subject matter but also make informed decisions while eventually specializing in their chosen field. Students rationalize through analytical frameworks, evaluate empirical evidence, appreciate varied standpoints and develop a critical approach to not just inter-state relations, but also intra-state and supra-state issues and how each of these levels of analysis impact each other.

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The Journalism program introduces Mass Media in India and their role and importance in a democratic country. Focus of teaching is on Print, Electronic and Online Journalism. It has emphasis on newspaper journalism as it covers study on newspaper organisation including its editorial, advertising, printing press and circulation departments. Students are expected to learn news gathering, news writing and editing the text for newspapers. The students are trained to write and edit news and features for daily newspapers, news agencies, and online contents. The writing for newspaper is useful to everyone who wishes to take up even allied careers such as advertising, public relations, and technical writing. They are train to design newspaper and magazine pages using software like InDesign.

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As a discipline, Public Policy is the study of what governments chooses to do in response to public concerns, how they arrive at those choices, and how we may improve the tools, processes and institutions involved. In academic terms that translates into a set of very specific skills, from being able to define a policy problem and assess it from legal, political and economic perspectives to imagining and offering solutions within a set of constraints.

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Mathematics finds applications in some of the most diverse and interdisciplinary research in the physical, engineering, and biological sciences. The Applied Mathematics program at FLAME is  designed to expose students to those fields of Mathematics that are fundamental to the Modeling and Simulation of phenomena straddling  diverse disciplines of the Physical and Natural sciences, the social sciences, and in business. The programs lays emphasis on taking a practical problem and turn it into a mathematical problem, also known as Mathematical Modeling, and to use analytical and computational techniques that help in the solution of such mathematical problems.

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The major in Marketing allows students to develop an understanding in business management with special focus on marketing domain. The major in Marketing exposes students to multiple and critical areas in the subject right from the basics of Marketing management to understanding of Consumer Behavior and Business to Business marketing. The program is designed to develop analytical thinking among the management students and to sensitize them about the society and surrounding environment.

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The program in Finance provides the  students an opportunity  to pursue their academic interests in the subject of Finance. The program  exposes students to multiple and critical areas in the Major of Finance  right from the basics of financial accounting and management accounting  to advanced areas such as Derivatives and Global finance. Besides this students are also provided an opportunity to understand and apply concepts in important verticles such as Insurance and Banking.

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The massive advances made in computational technologies in recent decades has radically changed the way businesses operate. Data is being increasingly referred to as the new “oil”.  Businesses can get access or have access to vast amounts of information about their operations, customers, and products.  Interpreting this information to get actionable insights and turn them into productive and profitable business solutions requires trained professionals who are adept at utilizing this data. To meet the burgeoning demand for experts who are skilled in the use of technology, data analysis, and business processes for strategic decision making, the interdisciplinary area of Business Analytics has come into existence. 

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The program in Human Resource Management provides the  students an opportunity  to pursue their academic interests in the subject of Human Resources. The program in Business administration with major in Human Resource Management  focuses on the study of various aspects of business managment especially focussing on the human resource or people while maintaining the  significance of developing an understanding of core management functions .It introduces the various theoritical concepts of economics , accounting , business laws , marketing , finance and strategy which need to be considered during successful operation of any business in the  contemporary  world.  The program is designed to develop analytical thinking and a practical perspective among the management students and to go beyond   mere exploration of the texts by viewing the various aspects of human behaviour as an individual and in groups effecting the overall system i.e. organisation.

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The program in Entrepreneurship allows students to pursue their career interests in Entrepreneurship & self-employment and wealth creation by undertaking focused academic and practical work in area.
The major in Entrepreneurship focuses on developing  self employable competencies and entrepreneurial mind set and on the process of new venture creation such as ideation, innovation, business plan, venture financing and family business. It goes beyond the mere introduction of concepts and frameworks, but covers practical application and equpping students with the information, knowledge and skills required for new venture creation and/or family business management and growth.

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The program in Operations provides the students an opportunity to pursue their academic interests in the Area of Operations/Supply Chain Management (SCM). The area focuses on designing, operating, and improving the productive systems—the systems that produce and deliver products and/or services. Organizations perform transformational processes of various types, for example, physical (as in manufacturing), locational (as in transportation or warehousing), exchange (as in retailing), etc.  The program enables participants to ensure that these transformation processes are performed efficiently and that the output is of greater value than the sum of the inputs.

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The Advertising program focuses on the study of diverse aspects of marketing efforts to carry out a firm's strategy in its target markets. It will guide students through various approaches to understand the complexities and processes of marketing decision making and the role of advertising. This program prepares students for graduate study in any of the specialized fields of Advertising. It enables students to develop a critical understanding of the major concepts, themes, theoretical frameworks and methodology of the discipline.

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The Digital Marketing and Communication (DMaC) program aims to provide knowledge, skills and perspective about the general field of marketing and marketing communication with specific inputs on Digital marketing and digital communication. In today’s world digital platforms for communication, search, interaction and purchase are gaining importance because of the increase in the penetration and a large number of activities getting transferred from the brick and mortar to the digital medium. This emerging trend has led to the launch of this new program on digital marketing and communication.

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The Film and Television Management program of study is designed for developing independent-thinking, creative, effective and responsible professionals in the field of film and television.

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The mission of the Design program at FLAME University is to build upon the philosophy of liberal education, to develop creative leaders, to provide educational leadership that can help shape the 21st century and to bridge the disciplines of design, business and allied disciplines in order to catalyze innovation. Our program objective is to develop creative leaders who can collaborate to create a strategically sustainable culture of innovation & design in industry.

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Sociology as a social science discipline deals with a systematized study of society, using macro and micro approaches towards understanding societies; social relationships, institutions, processes, issues, policies, movements; and business organizations. As sociologists, it is imperative to engage in critical inquiry and hence deconstruct/debunk realities than accepting them as givens. The centrality of this discipline as a core social science lies in the fact that it enables the learners to raise questions like how significant is a particular process or issue in the social world? How does a particular phenomenon manifest itself across societies? What kind of explanations can be constructed to explain these facts? Hence it facilitates a translation of broader areas of interest into research based modes of inquiry.

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“All the world's a stage, and all the men and women merely players,” Shakespeare famously said. Today, that part is getting more and more important. As time runs in dizzy circles, performing arts have acquired a meaning like never before. The rapidly evolving global economy demands a dynamic and creative workforce. The arts and its related businesses are responsible for billions in cultural exports for India. In fact, arts and performance are a country’s heritage and its greatest currency. The world needs people who think with the creative side of their brains. It enhances symbiotic thinking capabilities, not always thinking in the same paradigm, learning how to kick-start a new idea, or how to get a job done better, less expensively. Only then are we prepared to play our parts better in this theatre of dreams called the world.

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“All the world's a stage, and all the men and women merely players,” Shakespeare famously said. Today, that part is getting more and more important. As time runs in dizzy circles, performing arts have acquired a meaning like never before. The rapidly evolving global economy demands a dynamic and creative workforce. The arts and its related businesses are responsible for billions in cultural exports for India. In fact, arts and performance are a country’s heritage and its greatest currency. The world needs people who think with the creative side of their brains. It enhances symbiotic thinking capabilities, not always thinking in the same paradigm, learning how to kick-start a new idea, or how to get a job done better, less expensively. Only then are we prepared to play our parts better in this theatre of dreams called the world.

Read more ...

“All the world's a stage, and all the men and women merely players,” Shakespeare famously said. Today, that part is getting more and more important. As time runs in dizzy circles, performing arts have acquired a meaning like never before. The rapidly evolving global economy demands a dynamic and creative workforce. The arts and its related businesses are responsible for billions in cultural exports for India. In fact, arts and performance are a country’s heritage and its greatest currency. The world needs people who think with the creative side of their brains. It enhances symbiotic thinking capabilities, not always thinking in the same paradigm, learning how to kick-start a new idea, or how to get a job done better, less expensively. Only then are we prepared to play our parts better in this theatre of dreams called the world.

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