The session is meant to give the students a perspective into Digital marketing, how it plays one of the most important role in today’s time and the way forward with it. The talk will be based on the knowledge & personal experience of Mr Iyer.


It will cover concepts and topics like, Importance of Content marketing & Brand positioning, Social Media Marketing tips & tricks, importance of developing and curating a smooth UI since it is at the crux of many businesses. How digital marketing has evolved from a part of marketing to becoming an core requirement.


He will further talk on the various professional opportunities that communication & management students can look forward to when aspiring to become a part of the Films, Advertising, VFX, Gaming, etc.