BEGIN:VCALENDAR VERSION:2.0 PRODID:-//jEvents 2.0 for Joomla//EN CALSCALE:GREGORIAN METHOD:PUBLISH BEGIN:VEVENT UID:6f032221672c9a4d8a0908bd61ba7e57 CATEGORIES:Founders Talk Series CREATED:20211120T121117 SUMMARY:Founders Talk - 06 | Building your startup go to market strategy and brand DESCRIPTION:Founders Talk - 06 | Building your startup go to market strategy and brand Wednesday, 20th January, 2021 | 6:30 pm-7:30 pm IST \n Dr. Dwarika Prasad U niyal | Faculty - Marketing & Dean - Faculty of Business\nEarly days of a startup means doing everything yourself as a founder - be it product dev elopment, sales or raising funding. In this session, Dr. Dwarika will share frameworks to develop the go-to-market strategy for startups in its early days. How do you identify and pursue customer acquisition channels? How do you put together a plan with a small budget and limited resources? Join us for this powerpacked session.\n REGISTER NOW (https://us02web.zoom.us/webin ar/register/7816051710363/WN_Q2dqcaEiRhi_nBf3USVmxw) Speaker ProfileProfess or Uniyal comes with rich and varied experience of more than 20 years in pr emier academic institutions and industry. His last assignment was with IIM Kashipur as Assistant Dean where he headed the Dehradun campus and managed the complete spectrum of Executive Education. He was one of the founding fa culty members of IIM Kashipur and was instrumental in scaling up its operat ions. In an academic career spanning over two decades, Professor Uniyal tau ght at premier Business Schools like MICA, Ahmedabad, SPJIMR, Mumbai and SP Jain School of Global Management in Dubai.\nOver the years he has been inv ited to deliver keynotes lectures and conduct workshops and corporate train ing programs across US, UK, Middle East, Japan, China, South East Asia and India. As a visiting faculty he has taught at many top business schools acr oss India and abroad. He incubated two companies of his students in the pas t and ran businesses in retailing and analytics. He is mentor and advisor f or many young start-ups. Before he started his academic career, Professor U niyal dabbled in Radio, advertising and retailing.\n X-ALT-DESC;FMTTYPE=text/html:

Founders Talk - 06 | Building yo ur startup go to market strategy and brand

Wednesday, 20th January, 2021 | 6:30 pm-7:30 p m IST

< strong> Dr. Dwarika Prasad Uniyal | Faculty - Marketing & Dean - Facul ty of Business

Early days of a startup means doing everything yourself as a founder - be it product deve lopment, sales or raising funding. In this session, Dr. Dwarika will share frameworks to develop the go-to-market strategy for startups in its early d ays. How do you identify and pursue customer acquisition channels? How do y ou put together a plan with a small budget and limited resources? Join us f or this powerpacked session.

REGISTER NOW

Speaker Profile

Professor Uniyal comes with rich and varied experience of more than 20 yea rs in premier academic institutions and industry. His last assignment was w ith IIM Kashipur as Assistant Dean where he headed the Dehradun campus and managed the complete spectrum of Executive Education. He was one of the fou nding faculty members of IIM Kashipur and was instrumental in scaling up it s operations. In an academic career spanning over two decades, Professor Un iyal taught at premier Business Schools like MICA, Ahmedabad, SPJIMR, Mumba i and SP Jain School of Global Management in Dubai.

Over the years he has been invited to deliver keynotes lectures and conduct workshops and co rporate training programs across US, UK, Middle East, Japan, China, South E ast Asia and India. As a visiting faculty he has taught at many top busines s schools across India and abroad. He incubated two companies of his studen ts in the past and ran businesses in retailing and analytics. He is mentor and advisor for many young start-ups. Before he started his academic career , Professor Uniyal dabbled in Radio, advertising and retailing.

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