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UID:d7d6bb2e502673874d7c1c46ac82fbff
CATEGORIES:Lecture / Reading / Talk
CREATED:20211126T114408
SUMMARY:Media Dialogues | Media Professional, Vivek Mani In Conversation With Prof. Preetha Menon
DESCRIPTION:Speaker Bio: Vivek Mani is currently the CEO at Heritage Novandie Foods Pri
 vate Limited.\nA simple piece of advice once given by his first line Manage
 r, “Whenever you get comfortable in your current role, start thinking like 
 the next senior role” has been one of the key Mantra in Vivek Mani’s succes
 sful career path. Standing true to this statement, Vivek ensured climbing t
 he growth ladder quickly, making him achieve his current role at a very you
 ng age.\nVivek is primarily driving the India operations of the company, en
 suring effective go-to-market strategy and availability of the brand, Mamie
  Yova.\nHaving said that, Vivek does not shy away from bringing his hands-o
 n expertise into every task/department part of the value chain, ensuring a 
 much-polished outcome. He is well-versed with every element of the value ch
 ain, which makes him a well-informed leader who can strategically drive the
  company's business objectives.\nVivek and his team of 40 have been tireles
 sly working towards bringing the brand to as many houses in India as possib
 le, thereby ensuring more and more smiles are delivered. He and his team ar
 e collectively responsible for successfully delivering the brand promise st
 arting from production and procurement to sales and marketing, with stringe
 nt quality control parameters. Vivek’s previous stints include Royal Canin 
 ( MARS Inc.), CavinKare, Almarai, amongst others. He is an MBA in Marketing
  and Operations from IIT, Madras. He additionally holds a B.Tech degree in 
 Dairy Technology from Gujarat Agricultural University.\nVivek has won accol
 ades for driving Strategic Marketing Initiatives in Royal Canin and is an a
 wardee of the Best Line Manager.\nProf. Preetha Menon: Prof. Menon is Head 
 of Department and Associate Professor - Advertising &amp; Branding at FLAME
  University. She holds a doctorate degree in Management Studies from Indian
  Institute of Technology (IIT) Madras. She also holds an M.M.S. degree (Mar
 keting) from University of Mumbai and PGD in Advertising and Marketing from
  Xavier Institute of Communication.\nProf. Menon's current research include
 s consumer neuroscience and experimental research on advertising and brandi
 ng topics. She is well-published in international journals of repute like E
 uropean Journal of Marketing, Journal of Strategic Marketing, International
  Journal of Innovation Science, Media Watch amongst others.\nZoom link: htt
 ps://flameuniversity.zoom.us/j/97991317031\n
X-ALT-DESC;FMTTYPE=text/html:<div class="row"><div class="col-md-3"><img src="images/events/vivek-mani.j
 pg" /></div><div class="col-md-9"><p><strong>Speaker Bio:</strong> Vivek Ma
 ni is currently the CEO at Heritage Novandie Foods Private Limited.<br />A 
 simple piece of advice once given by his first line Manager, “Whenever you 
 get comfortable in your current role, start thinking like the next senior r
 ole” has been one of the key Mantra in Vivek Mani’s successful career path.
  Standing true to this statement, Vivek ensured climbing the growth ladder 
 quickly, making him achieve his current role at a very young age.<br />Vive
 k is primarily driving the India operations of the company, ensuring effect
 ive go-to-market strategy and availability of the brand, Mamie Yova.<br />H
 aving said that, Vivek does not shy away from bringing his hands-on experti
 se into every task/department part of the value chain, ensuring a much-poli
 shed outcome. He is well-versed with every element of the value chain, whic
 h makes him a well-informed leader who can strategically drive the company'
 s business objectives.<br />Vivek and his team of 40 have been tirelessly w
 orking towards bringing the brand to as many houses in India as possible, t
 hereby ensuring more and more smiles are delivered. He and his team are col
 lectively responsible for successfully delivering the brand promise startin
 g from production and procurement to sales and marketing, with stringent qu
 ality control parameters. Vivek’s previous stints include Royal Canin ( MAR
 S Inc.), CavinKare, Almarai, amongst others. He is an MBA in Marketing and 
 Operations from IIT, Madras. He additionally holds a B.Tech degree in Dairy
  Technology from Gujarat Agricultural University.<br />Vivek has won accola
 des for driving Strategic Marketing Initiatives in Royal Canin and is an aw
 ardee of the Best Line Manager.</p><p><strong>Prof. Preetha Menon:</strong>
  Prof. Menon is Head of Department and Associate Professor - Advertising &a
 mp; Branding at FLAME University. She holds a doctorate degree in Managemen
 t Studies from Indian Institute of Technology (IIT) Madras. She also holds 
 an M.M.S. degree (Marketing) from University of Mumbai and PGD in Advertisi
 ng and Marketing from Xavier Institute of Communication.</p><p>Prof. Menon'
 s current research includes consumer neuroscience and experimental research
  on advertising and branding topics. She is well-published in international
  journals of repute like European Journal of Marketing, Journal of Strategi
 c Marketing, International Journal of Innovation Science, Media Watch among
 st others.</p><p><strong>Zoom link:</strong> <a href="https://flameuniversi
 ty.zoom.us/j/97991317031" target="blank">https://flameuniversity.zoom.us/j/
 97991317031</a></p></div></div>
DTSTAMP:20260826T073607
DTSTART;TZID=Asia/Kolkata;VALUE=DATE:20211130
DTEND;TZID=Asia/Kolkata;VALUE=DATE:20211201
SEQUENCE:0
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